Call Tracking

What it is: 

Call tracking is used to track the calls coming from a specific marketing or advertising campaign.  It allows the business owner to assess the effectiveness of the marketing/advertising tactic – as well as monitor inbound call performance (all inbound calls in our call tracking system are recorded).   We strongly recommend using call tracking for EACH marketing/advertising campaign you are running (so you can best measure the success of each campaign).

The Top FOUR Benefits of Call Tracking 

  1. Know exactly which marketing/advertising tactics are bringing in the leads.
  2. Ability to turn off non-performing tactics.
  3. Ability to scale well-performing marketing/advertising tactics.
  4. Ability to listen to your inbound calls for performance (quality control)  so you can make adjustments as needed.